Quick Lane
Quick Lane Tire & Auto Service, offered by Ford Motor Company, provides light maintenance and repair for all makes and model vehicles. The FCSD team managed all aspects of the brand. My responsibilities included creating content for the website and developing digital marketing promotions on both Tier 1 and Tier 3 platforms.
Role: Art Direction, Manage Content
Social Media Campaign - Ralphie the Vehicle Service Dog
We took Ralphie the dog, featured in one of our commercial ads, and extended the campaign online with fun, auto-related social media posts to increase traffic to the site.
Ready to Serve
This campaign and brand approach featured the techs of Quick Lane and the service and maintenance offerings available from their stores.
Role: Art Direction, UX/UI, Manage Content